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Zevia Rebrand

Our team presented a total of five concepts to Zevia, mine moved forward into development and final production. The idea for the word mark and can design was rooted in the stevia leaf. Leafy terminals and natural curvature, combined with modern type styles and bright colors. The core cans and final renditions of the word mark were developed. I then produced the files for the kids cans and aided in the design of both tea and energy.

CreditTurnerDuckworth
Creative DirectorDaniel Ioannou
ContributionFirst round concept picked for development. Created kids cans. Aided in tea and energy skus.
TypeBrand Identity / Packaging
Zevia hero

Rooted in the stevia leaf — leafy terminals and natural curvature, combined with modern type styles and bright colors that express the full range of the Zevia lineup.


Soda range9 skus
Zevia Kids cans on swing
Category hero soda Zevia Cola cans
Zevia Zero Sugar Tea lineup Zevia Energy drinks
Kids range6 skus
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